By Burnett Munthali
FDH Bank has rewarded 50 lucky customers with K100,000 each in the first draw of its FDH Vaa Vaa Vroom digital promotion.
The promotion, launched in February 2025, aims to encourage customers to transact using the bank’s digital platforms.
Speaking after the draw, FDH Bank’s Senior Manager for Banking and Communication, Ronald Chimchere, expressed satisfaction with the campaign’s reception, citing that the promotion has increased mobile banking transactions, helping to ease congestion in banking halls.
The promotion’s grand prizes include two VW Golf 7 vehicles, which will be awarded to two lucky winners in the final draw.
The initiative is part of FDH Bank’s broader strategy to promote financial inclusion by incentivizing digital transactions.
By rewarding customers for using digital banking services, the bank aims to reduce reliance on physical banking transactions, ultimately making banking more convenient for its customers.
Chimchere highlighted that the first draw has already demonstrated a positive impact, with an increase in the number of customers opting for mobile and online banking.
He further stated that the bank remains committed to leveraging digital innovations to enhance customer experience and streamline banking operations.
FDH Bank has been a pioneer in digital banking solutions in Malawi, continually introducing new ways to enhance banking accessibility and efficiency.
The FDH Vaa Vaa Vroom promotion is expected to run for several months, culminating in the final draw where the two VW Golf 7 vehicles will be given away.
Customers can participate in the promotion by conducting transactions through the bank’s digital platforms, including the FDH Mobile App, USSD banking, and online banking services.
This promotion aligns with the bank’s vision of transforming the financial landscape in Malawi through the adoption of digital banking solutions.
By integrating such initiatives, FDH Bank hopes to cultivate a culture of digital banking while also rewarding its customers for their loyalty and engagement.
The bank has assured customers of a transparent and fair selection process, ensuring that all eligible participants have an equal opportunity to win.
As digital banking continues to evolve, FDH Bank remains at the forefront of technological advancements, aiming to provide secure, efficient, and user-friendly banking solutions for its customers.
With the first draw successfully completed, anticipation for the subsequent draws and the final grand prize giveaway continues to build among customers.
FDH Bank encourages all customers to continue transacting digitally to increase their chances of winning in the upcoming draws.
The initiative underscores the bank’s commitment to not only improving banking services but also giving back to its loyal customers in meaningful ways.
As the promotion progresses, FDH Bank is expected to provide further updates on customer participation and transaction trends.
Through initiatives like the FDH Vaa Vaa Vroom digital promotion, the bank continues to reinforce its position as a leader in Malawi’s banking sector, driving innovation and customer satisfaction.
