FDH Bank plc has renewed its contract with musician Patience Namadingo as the bank’s brand ambassador for digital banking.
Namadingo has signed a two-year contract worth K60 million, unveiled earlier today at the bank’s headquarters in Blantyre.
FDH Bank plc senior manager for digital banking Yamikani Mbawala said they want to build on the gains that were attained during their initial agreement.
“We have a huge online portfolio and we are hopeful that through this partnership will help us get our messages across to our clients,” he said.
Namadingo’s manager James Makunje Jnr said the partnership is an opportunity for the artist to increase his artistic reach and brand.
He said: “First we are grateful that they have trusted Namadingo as a brand again in this venture. In the next two years it will be intense work to make sure that we reach all corners.”
The initial contract was a one-and-a-half year-deal signed in 2020 worth K20 million.